Blaz is a hemp based smokes company, whos target demographic is mid to late 20’s. With this in mind their branding was taken in an edgy and fun direction, using color and and typography to connect. The goal for the Blaz account was to create one that is completely run by the creative community. We have not created content for them since the intial launch content and it has been running for over a year.
Since the account runs on UGC (User Generated Content) gifting is an essential part of keeping the account running. Through our influencer gifting we have been able to generate over a years worth of content.