NUUDs NYC

NUUDs NYC

NUUDs NYC

Understated Womenswear

Understated Womenswear

Understated Womenswear

Details

Details

Details

A fun shoot centering around paparazzi style imagery helping to NUUDs stand out in an oversaturated market of basics.

A fun shoot centering around paparazzi style imagery helping to NUUDs stand out in an oversaturated market of basics.

A fun shoot centering around paparazzi style imagery helping to NUUDs stand out in an oversaturated market of basics.

Services

Services

Services

Photo

Photo

Photo

Video

Video

Video

Year

Year

Year

2023

2023

2023

Nuuds was created to be your one stop place for attainable, high-quality basics that fit and flatter your real body like nothing else. They are driven by creating the perfect fit for every body, and making everyone feel seen.

Round Two Agency® was tasked with crafting the their New York Campaign. The result is a campaign done in the style of paparazzi photos, strategically placing them as the 'it girl' of basics brand.

This campaign was inspired by the looks of New York and the culture surrounding 'Fit Pics'. This campaign served to show that NUUDs is not only comfortable but when styled right can elevate a look.

Credits

Creative Direction & Photography

Stew Caldo

Videographer

Brett Blackwell

Art Direction

Madie Conn